Também vejo essa empresa com muito bons olhos.
Solid revenue growth as profitability improves
Sales jumped 11% to reach $711 million. As has been the case for the past few years now, Garmins automotive division shrank as that industry niche contracted. But the company easily offset that decline with solid growth in its fitness, outdoor, aviation, and marine segments.
A 20% spike in the fitness wearables niche was particularly good news, considering rival Fitbit (NYSE:FIT) saw its unit volume plunge during the period. Like Fitbit, Garmin has noticed a dramatic shift in consumer demand toward more premium trackers like smartwatches. Yet Garmin's bigger product line scratched that itch for fitness fans thanks to popular new releases like the Forerunner and Edge franchises. Its lineup allowed fitness sales to rise 20% even as Fitbit's revenue fell 18%.
Garmin managed healthy profitability, too. Gross profit margin jumped to 60% of sales from 58% a year ago, mainly thanks to a shift toward fully featured smartwatches and fitness trackers. Gross profit in the fitness segment -- 58% of sales -- was just slightly below the company average. It also compares favorably to Fitbit's 47% gross margin.
https://www.fool.com/investing/2018/05/11/garmin-finds-its-way-with-solid-first-quarter-resu.aspx
